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No spy had done more to damage the KGB
this book contains three separate stories
What has come into view
and science converge
The Physics of Brand : Understand the Forces Behind Brands That Matter book-new-arrivals-2025-09-21 No spy had done moreIf your organization wants to better understand customer experience and how it contributes to brand value, The Physics of Brand is the place to start. This book offers a practical framework that shows how brands interact with people in time and space to create value for people, brand owners, and society. The authors leave a smile in your mind as they weave neuroscience, micro and macroeconomics and systems thinking into a narrative equally rewarding
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